Meaningless Friendly

VINYL FORMAT. Super-duper-awaited new studio album from Tuam, Ireland's So Cow!! The passport was stamped and this fine new case of raw gems arrives at last. Power-pop with dexterity to go epic at times, So Cow stretches mostly over Home Blitz territory and Gizmo-land. So Cow's lyrical content goes from sweetly profound to quirky humor and hitting on the pop charms that make bands like the Television Personalities tick. These thirteen songs constantly glue spasms of noise to pop and it runs like a train of thought to the nut house for a romantic dinner with a phantom lady. This album gets stuck onto your brain and then melts a grilled cheese sandwich over it. There is no escape from So Cow.