Odorama

Against all odds, The STRAWBERRY SMELL (strike one) are a French pop-rock and (strike two) have entitled their album Odorama (strike three) and have created an AMAZING retro-psych-mod-power-pop album of INCANDESCENT beauty and intelligence! Plus they've been blessed or cursed (you decide) with loads of panache, ultra-seventies sci-fi styling, artwork that matches the brilliance of the recordings, a joy to behold, visually and aurally! This is definitely one of The Best Power Pop Albums Of The Year. Recorded in their sound laboratory Superhomard, they fuse English lyrics with saturated organ keys, fuzz and acoustic guitars, Moog bleeps and over-the-top vocal harmonies. Sonically it's a muscling Merseybeat foundation walled with freaked-out FAB FOUR psychedelia, and like SUPERGRASS, sporting a flamboyant 21st century guitar amplitude. The 'SMELL cover a wide range of sounds that evoke pop acts like The APPLES with the breathy harmonics of 10CC, like The SHAZAM if all their songs were like "On the Airwaves," and sounding at times like early OASIS singles, ROBYN HITCHCOCK, MAGAZINE, The MONOCHROME SET.