Riding a fine line between overtly arty noise rock and a clamorous sonic disaster, Austin, TX's When Dinosaurs Ruled the Earth debut this week with Not Noiice, an enticing collection of psychopathic, sludge-punk tunes, right at home at an acid-fueled Brooklyn loft party, or in the soundtrack to an experimental horror flick. "Hairvest," with its vexing, prog-like guitars, holding-it-all-together rhythmic force, and sheer sonic lunacy, boggles in the most enjoyable fashion, sparking some innate, animalistic urge to simply spazz out. But despite their seemingly serious output, the boys maintain a sense of humor -- just take a gander below at the Nirvana-spoof music video for "It's Not The Heat, It's The Humidity." -spin.com